How I use Facebook to grow my business
I'll be honest, I first joined Facebook because my high school sons were using it, but quickly it became much more than a parenting tool. Facebook became a place to share my creativity with friends and family, and overtime I recognized that my freelance business was growing because of my Facebook presence.
My business has enjoyed steady growth over the past three years. My invoice totals at the end of 2012 were up 60% from 2011. Many factors account for that growth, but I believe Facebook gets most of the credit.
If you are a small business owner you can do the same. To start you should understand and accept these two facts: